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An Excellent Resource for Information: Podcasts
When people talk about social media, they are usually referring to blogs or social networking sites like Facebook, Foursquare, Google+, Twitter, Tumblr, and more recently Pinterest. This is not...
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Content Marketing: The Value of Reruns
The holiday season is fast approaching. With it brings holiday parades, Christmas shopping and gatherings with family and friends. However, even though there are many additional things that demand your...
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The Geography of Marketing: Staying Connected
The number of people who own smartphones worldwide continues to rise. Therefore, mobile marketing is becoming more important for businesses around the globe. While the technology that is used in mobile...
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The Geography of Marketing: The Podcast Edition
In the past few posts, I’ve placed a lot of emphasis on how geography influences what people buy, how they shop and how they consume content. Given the fact that consumers act differently based on...
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The Rise of Podcast Consumption and Why It’s Important for Your Business
Steve Jobs was extremely adept at predicting what consumers would want even before they knew they wanted it. It’s therefore not surprising that Jobs was bullish on the future of podcasting early on....
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Ways to Use Podcasts to Reach Your Target Market
Podcast consumption is on the rise. With this in mind, now might be the time to start using podcasts to market your products or services. This doesn’t always mean that you need to dedicate your time...
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